soniharshita

 The global cosmetic industry is no longer just about looking good—it’s about identity, sustainability, personalization , and even health . As trends shift from glam to clean beauty and from one-size-fits-all to hyper-personalized regimens, countries across continents are evolving their product lines and consumption behavior accordingly. Ken Research’s latest insights spotlight three distinct but thriving cosmetic markets: India, Europe, and Vietnam . The India Cosmetic Market reflects the rise of affordable glam and Ayurveda-backed formulations. The Europe Cosmetic Market leads with clean labels, cruelty-free certifications, and anti-aging technologies. Meanwhile, the Vietnam Cosmetic Market is rapidly emerging as a K-beauty influenced, youth-driven consumption hub. Let’s break down the trends and growth signals shaping each region. India Cosmetic Market: Glam Meets Ayurveda India’s beauty market has come a long way from basic skincare and kajal pencils. The India Cosmetic ...